Effective Marketing Through Social Media
(How to reach and engage with the right audience using big data)
Facebook, Instagram, Youtube, TikTok, Snapchat! Are you overwhelmed with the idea of your organization needing to be active on every new social media platform out there? Does the thought of building, managing, and adapting a multimedia digital ad campaign cause you stress? Or maybe you've tried running social media campaigns and just not gotten the results you were hoping for? This workshop is specifically designed to help you gain mastery over the wide world of social media marketing and utilizing the same tools as the big brand names to design effective, efficient, and inexpensive ad campaigns to help reach the targeted audiences that you want to appeal to. Our two-part workshop, with its easy to follow, step-by-step process, will give you the tools and knowledge to become the tech-savvy digital advertising whiz at your organization. Join us for this fun and empowering event!
Dates: Two-Part Online Workshop
Session 1 - March 9 at 2:00 pm (EST) 2 hrs
Session 2 - March 30 at 2:00 pm (EST) 1 hr + questions
Course Outline: Effective Marketing Through Social Media - Outline.pdf
Cost: $40 NC Members/$45 Outside NC Members
Open to all NCPC member categories. A meeting link will be emailed to each registrant 2 days before the first meeting.
Instructor: Carey Rayburn
Carey Rayburn is a musician, bandleader, and social media marketer who has worked with bands and organizations to promote the arts since the good old Myspace days. As a social media marketer Carey has worked for the companies 'Modern Musician' and 'Ari's Take Academy', as well as working as a freelance consultant. Carey is also on the board of ArtsNW and NAPAMA and is passionate about helping artists, agents, and presenters produce the best shows possible.
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